Everything you want to know
before we talk.

The first step is a free 30-minute discovery call. We'll talk about your business, your current marketing setup, your goals, and your budget. There's no commitment and no sales pitch — just a conversation to see if we're a good fit. You can schedule that call here.

Both. My background is working with major brands at a large agency, but I specifically chose to work independently so I could bring that same level of expertise to smaller, local businesses that typically can't afford agency fees.

If you have a meaningful goal and a realistic budget to work with, I'm interested in talking — regardless of your company size.

Me — directly. There are no junior staff, no account managers, and no outsourcing of your core strategy and campaigns. You'll have my direct contact information and work with me personally from day one.

For certain tasks like graphic design or website development, I may coordinate with trusted contractors — but only with your knowledge, and I remain fully accountable for the work.

It depends on where you're starting from. If I'm restructuring an existing account with active spend, meaningful improvements in efficiency are often visible within 30–60 days. Building a brand new paid media program from scratch typically takes 60–90 days to reach consistent, optimized performance.

Paid media is not a "flip a switch and wait" channel — it requires ongoing testing, data gathering, and optimization. I'll always be upfront with you about realistic timelines for your specific situation.

Monthly retainer engagements have a 3-month minimum commitment. This isn't to lock you in — it's because paid media genuinely needs time to gather data and optimize properly. A 30-day engagement rarely produces meaningful results and isn't something I'm willing to offer since it sets both of us up for disappointment.

After the initial 3 months, engagements continue month-to-month with 30 days' notice to cancel. One-time projects (audits, strategy, setup) have no ongoing commitment.

Monthly management retainers start at $500/month for single-platform management and go up depending on scope, number of platforms, and ad budget size. One-time projects like audits start at $200.

I offer a detailed pricing menu for both packages and standalone services — ask me to send it during our discovery call and I'll walk you through what makes sense for your situation.

No. Your ad budget is paid directly by you to the advertising platforms (Google, Meta, etc.). You maintain full ownership and visibility of your accounts at all times. My fees are separate and cover only strategy, management, and execution — not the media spend itself.

There's no hard minimum, but I'll be honest with you: paid media with very low budgets (under $500–$700/month in actual ad spend) often can't generate enough data to optimize effectively. In those cases, I'll tell you that directly and may recommend a different approach — like an audit or strategy session — before committing to ongoing management.

Most local businesses I work with have a monthly ad budget of $1,000–$5,000, which is a healthy range to work with.

Agencies often charge to assign your account to junior staff after the pitch, and spread attention across dozens of clients. You're paying for overhead, office space, and account management layers — not expertise.

With me, your monthly fee goes directly toward the work being done on your account. You get more senior attention at a fraction of the cost.

I'm certified and experienced across: Google Ads (Search, Display, Shopping, Performance Max, YouTube), Meta Ads (Facebook & Instagram), TikTok Ads, Amazon Ads, Microsoft/Bing Ads, and programmatic platforms including DV360 and SA360.

Most local businesses start with Google and Meta — we'll discuss what's right for your specific audience and goals during our first call.

Absolutely — and this is often where I add the most value quickly. I'll start with a thorough audit of your existing accounts, identify what's working and what's wasting budget, and give you a clear picture before making any changes. Nothing gets restructured without your understanding and approval.

I handle ad copy, headlines, and copy strategy as part of my management services. For graphic/video creative (images, videos, banners), I can provide detailed creative briefs and direction — and if needed, coordinate with a designer. I'll always be transparent about what's included in your specific package.

You'll always know exactly what's happening with your campaigns. Depending on your package, reporting includes monthly performance summaries, bi-weekly updates, or live Looker Studio dashboards you can check any time. Reports are written in plain English — no confusing jargon, just what's working, what's not, and what we're doing about it.

Not much. At the start, I mainly need: access to your existing ad accounts (if any), your website, and clarity on your business goals and budget. I'll guide you through exactly what I need and how to share access — it's a straightforward process.

Yes — every engagement is covered by a signed service agreement before any work begins. The contract outlines the scope of work, payment terms, timelines, and the conditions under which either party can end the engagement. It's designed to protect both of us clearly and fairly.

Of course. The call is free and completely no-pressure — it's literally just a conversation. Many of my clients weren't sure they were "ready" before their first call. If after talking you decide it's not the right time, that's completely fine. I'd rather you make the right decision for your business than feel pressured into anything.

You can also reach me directly at hello@jenniferbelousov.com if you have a quick question first.